The 6 best Scrunch AI alternatives in 2026
For businesses leaving Scrunch AI over its $250 a month Core plan or to get articles written: 6 AI visibility tools compared on price and fit for 2026.
November 6, 20269 min read

Buyers look past Scrunch AI when $250 a month for its Core plan, as of September 2026, is more than they want to spend to start. Amaware is an AI visibility tool from $97 a month that checks the AI answers your buyers see every day and writes the articles that get you named. Otterly.AI starts at $29 a month for 15 prompts, as of October 2026.
Why do buyers look past Scrunch AI?
Scrunch AI lists its Core plan at $250 a month for brands, as of September 2026. Its pricing page splits the product in two. Agent Experience covers Agent Pages, which deliver an optimized experience to AI agents, plus AI agent traffic and site optimization. Monitoring and Insights covers citations, tips, a Shopping view of AI search at the product level, and AI search trends.
Buyers start comparing for two reasons. $250 a month is a big first step for a dental practice, a law firm or a small online store. Others want the pages that get them named written for them, on top of the tracking.
The work has three names: AI SEO, also called GEO (generative engine optimization) or AEO (answer engine optimization). All three mean getting ChatGPT, Gemini, Google AI Overviews, Google AI Mode and Perplexity to name and cite your business. A prompt is a question a buyer asks an AI engine, and most of these tools price by how many prompts they track.
Amaware: daily tracking plus the articles that get you named
Amaware is best for businesses leaving Scrunch AI that want daily AI answers tracked and the articles that get them named written for them. Amaware is our own product, and this is our blog.
Amaware asks the AI engines the questions your buyers ask, every day. It shows who gets named and which websites the answers cite. Every plan tracks three of six engines, your pick: ChatGPT, Gemini, Google AI Overviews, Google AI Mode, Perplexity or Claude. The first five run every day and Claude once a week.
Every prompt that leaves you out becomes one thing to publish: a page, a video or a reply. Each one is ranked by what gets you seen fastest and comes with a brief. Amaware writes the articles in your voice, then tracks when AI cites each one. You can also connect Claude or ChatGPT and let your AI do the steps for you.
At Scrunch AI's price point, Amaware Pro is $249 a month. That covers 150 prompts, 2 brands, unlimited team members and 12 articles a month published to your WordPress, Webflow, HubSpot or Next.js site. Starter is $97 a month for 50 prompts, 1 brand and 4 articles a month you publish yourself. Growth is $499 a month for 350 prompts, 5 brands and 45 articles a month written ahead for you to approve.
Every plan is billed monthly and starts with 7 days free, with a card on file. Cancel before day 8 and you pay nothing. On our homepage, the BetterSocials story shows visitors from AI search going from 6 in July to 237 in September 2026, by Google Analytics.
Amaware isn't a full SEO suite. It has no backlink index, no site audit crawler and no classic Google rank tracker, so keep your SEO tool for those. Start free trial to see it against your own brand.
Otterly.AI: a low-cost daily tracker
Otterly.AI is best for solo marketers and small teams that want a low-cost daily tracker. Otterly.AI is cheaper than Amaware to start. Lite is $29 a month for 15 prompts, as of October 2026, or $25 a month billed yearly.
Standard is $189 a month for 100 prompts and Premium is $489 a month for 400. Billed yearly, they're $160 and $422 a month. Every plan tracks ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot daily, with unlimited team members. Gemini and Google AI Mode are add-ons from $9 to $149 a month by plan, and Claude is an add-on from $29 to $439.
Standard and Premium add API access, and 100 extra prompts cost $99. At a closer count, Otterly.AI Standard is $189 a month for 100 prompts, and Amaware Pro is $249 for 150. What the difference buys is 50 more prompts and 12 articles a month published to your site. For the side by side, read Amaware vs Otterly.AI: which AI visibility tool should you pick in 2026?
Peec AI: brand perception and AI crawler data
Peec AI is best for teams and agencies that want brand perception and AI crawler data beside prompt tracking. Peec AI's plans are Starter, Pro and Advanced, at 50, 150 and 350 prompts tracked daily, plus a custom Enterprise plan billed yearly. Each plan runs 3 models, from a list that includes ChatGPT, Google AI Mode, Google AI Overviews, Microsoft Copilot, Gemini and Naver AI.
Peec AI shows each plan's price on its pricing page in your currency, as of October 2026, and annual billing is 15% off. Tracking any supported country or language costs nothing extra. Its reports include a crawlability audit of which of 40+ AI bots your robots.txt allows, AI referral visits, and the recurring objections AI raises about a brand.
Amaware's plans match those prompt counts. Starter, Pro and Growth track 50, 150 and 350 prompts at $97, $249 and $499 a month, and each one comes with articles written for you.
Semrush AI Visibility Toolkit: AI search inside Semrush
Semrush's AI Visibility Toolkit is best for teams already on Semrush that want AI search data in the same account. The toolkit is $99 a month for 1 domain and 25 tracked prompts, as of September 2026, with no free trial.
The toolkit scores a brand with an AI Visibility Score and tracks prompts day by day on platforms like Google AI Mode and ChatGPT. It reports share of voice and sentiment against competitors. Prompt Research shows topic volume, difficulty and intent, and the AI Search Site Audit flags blockers for AI crawlers.
Semrush's $99 covers 25 prompts. Amaware Starter's $97 covers 50, so each prompt costs about half as much, with 4 articles a month on top.
Ahrefs Brand Radar: benchmarks for brands already in AI answers
Ahrefs Brand Radar is best for established brands that want to benchmark AI visibility across a large prompt index with no setup. Custom Prompts start at $50 a month, the AI Visibility Index is $199 a month, and all models together are $699 a month, as of October 2026.
Brand Radar runs more than 505 million search-backed prompts through AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot. Ahrefs says its AI Visibility Index works best once a brand already appears in AI search. Custom Prompts track the questions you define, refreshed daily, and Ahrefs says they work even if nobody searches your brand name yet.
Paid Ahrefs plans include a few free AI prompts: 5 on Lite, 10 on Standard and 20 on Advanced. Ahrefs is cheaper to start, at $50 a month for Custom Prompts. On Amaware Starter, the $97 covers 50 prompts checked every day and 4 articles a month written for you.
Profound: enterprise tracking after a demo
Profound is best for enterprise brands that want up to 9 answer engines on a custom plan. Profound's public plans are a free trial and Enterprise, as of September 2026.
The trial runs 50 prompts daily for 7 days on ChatGPT, Gemini and Google AI Overviews. It also includes Profound's AI Marketer, which runs on credits, and agent analytics across unlimited domains. Enterprise is a custom price after a demo and tracks up to 9 answer engines. Profound's pricing page lists no self-serve monthly price.
How do the Scrunch AI alternatives compare on price?
Scrunch AI's row comes first in the table, then Amaware's, with prices from each vendor's pricing page as of September and October 2026.
| Tool | Starts at | Pricing model | Best fit | Main limitation |
|---|---|---|---|---|
| Scrunch AI | $250 a month (Core) | Core plan for brands | AI agent pages and traffic | $250 entry plan |
| Amaware | $97 a month | Monthly plans, credits included | Tracking plus written articles | No backlinks or site audit |
| Otterly.AI | $29 a month | Prompt tiers, engine add-ons | Low-cost daily tracking | 15 prompts on Lite |
| Peec AI | Shown in your currency | Prompt tiers, 3 models | Perception and crawler data | 3 models a plan |
| Semrush AI Visibility Toolkit | $99 a month | Per domain and prompts | Existing Semrush accounts | 25 prompts, no free trial |
| Ahrefs Brand Radar | $50 a month | Prompts, index or all models | Brands already in AI answers | Index limited for low-volume brands |
| Profound | Free 7-day trial | Custom Enterprise price | Enterprise, up to 9 engines | Priced only after a demo |
Two more tools sit near these prices. AthenaHQ's Starter is $295 a month with $300 of credit, as of October 2026. HubSpot AEO is $50 a month, or $45 billed yearly, for 25 prompts, as of September 2026. For the cost at different team sizes, read How much does an AI visibility tool cost for a small team?
Publish the pages, and buyers who ask AI what to buy start to hear your name. Wait, and those answers keep sending them to the brands already named. See what AI says about you, free, against your own brand.
FAQ
What is the best Scrunch AI alternative?
Amaware is the best Scrunch AI alternative for a business that wants to see what AI says about it and get the articles that get it named, from $97 a month. Otterly.AI suits a small budget at $29 a month. Ahrefs Brand Radar suits brands that already show up in AI answers.
How much does Scrunch AI cost compared with its alternatives?
Scrunch AI's pricing page lists Core at $250 a month for brands. Amaware Starter is $97 a month and Pro is $249, billed monthly. Otterly.AI Lite is $29 a month, or $25 billed yearly. Semrush's AI Visibility Toolkit is $99 a month, and Ahrefs Brand Radar's Custom Prompts start at $50 a month.
Can I move my prompts from Scrunch AI to another tool?
Yes, you can move your Scrunch AI prompts by copying the prompts and competitors you track now into the new tool. Its history starts the day you add them, so save any Scrunch AI reports you want to keep before you cancel. Amaware tracks up to 25 competitors a brand, and Starter keeps 12 months of history.
What do I give up if I leave Scrunch AI?
Check which Scrunch AI features you use today. Scrunch AI lists Agent Pages, which deliver an optimized experience to AI agents, plus AI agent traffic, site optimization and a Shopping view of AI search at the product level. Before you cancel, confirm the new tool covers the ones you rely on.
Who should stay with Scrunch AI?
Stay with Scrunch AI if you use its Agent Pages to serve AI agents, or its Shopping view to see AI search performance product by product. An online store that tracks products one at a time may want that view. If those are why you bought it and $250 a month fits, staying is a fair call.
Is there a free way to compare before I switch?
Yes. Amaware's free check asks ChatGPT, Gemini and Google the questions your buyers ask and shows who they name instead of you. You enter your email and watch the answers come in. Every Amaware plan also has 7 days free with a card on file, and you pay nothing if you cancel before day 8.
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