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Is there a free way to see what ChatGPT says about your business?

Yes, a free way exists. Amaware runs your buyers' questions through ChatGPT, Gemini, and Google AI Overviews and shows who gets named instead of you.

October 4, 20266 min read

A magnifying glass reveals which business name appears in ChatGPT and other AI responses to customer questions

Yes. Amaware, an AI search visibility platform, runs a free check that shows what ChatGPT, Gemini, and Google AI Overviews say about your business right now. Enter your email, watch the engines answer the questions your buyers ask, and see who gets named instead of you. No credit card, no demo, just today's answers.

What free tools show what ChatGPT says about your business

A few tools let you see this for nothing, but they do not all offer the same thing. Amaware's free check asks for your email, then runs the questions your buyers ask through ChatGPT, Gemini, and Google AI Overviews. You watch the answers come in, with no card on file.

Ahrefs, Semrush and HubSpot run free checkers too (all read on 2026-09-30). Ahrefs' AI Visibility Checker takes a brand name, needs no signup and shows a preview of your mentions across six AI platforms. Semrush's AI Visibility Checker takes a domain and gives a visibility score, free three times a day without an account. HubSpot's AI Search Grader is a free, one-time snapshot of how ChatGPT, Perplexity and Gemini describe you.

Profound offers AI search visibility and brand tracking, but most of what it does sits behind a demo call. Its free option is a 7-day trial on 50 prompts. Otterly.AI is paid, starting at $29 a month for 15 prompts, as of September 2026.

Can you check this yourself for free without any tool

Yes, asking ChatGPT directly works, and it costs nothing. Type a question like "what do customers say about my business" and read the answer. That gives you one data point.

The trouble is what it does not give you. You get one answer, on one day, from one engine. Engines change their answers week to week, so a single check goes stale fast.

You also do not see your competitors named in the same answer, or a record of what changed since last month. A prompt checker shows you that pattern over time. Asking once shows you a snapshot.

What is the difference between a free check and a paid AI visibility plan

The free check on Amaware shows you today's answers. Enter your email, watch ChatGPT, Gemini, and Google name your business or leave it out, and see who took your spot. That part costs nothing and needs no card.

A paid plan adds daily tracking instead of a one-time look. Starter costs $97 a month for 50 prompts, four articles a month you publish yourself, one brand, and three AI engines checked every day. Pro costs $249 a month for 150 prompts and 12 articles published straight to your site. Growth costs $499 a month for 350 prompts and 45 articles written ahead for you to approve, across five brands.

The 7-day trial

Every paid plan starts with 7 days free, with a card on file. Cancel before day 8 and you pay nothing. Setup is short: Amaware reads your site, suggests prompts, and runs them on your three chosen engines while you watch.

Is HubSpot's AI Search Grader really free

Yes. HubSpot calls it a free, one-time check, and it needs no account. You enter your company name, location, products or services and industry, and it shows how ChatGPT, Perplexity and Gemini describe you right now (read 2026-09-30).

It runs once. Tracking over time is HubSpot AEO, a paid product at $50 a month, as of September 2026. Amaware's paid plans re-run your prompts every day on three engines, and write the articles that close the gaps.

How does Amaware's free check compare to Ahrefs, Semrush, HubSpot and Profound

Each one asks for something different and shows you something different. Here is what each one takes, what you see, and what tracking costs after it (read 2026-09-30).

ToolFree optionWhat you enterWhat you seeTracking after it
AmawareFree checkYour emailYour buyers' questions answered, and who gets named instead of youFrom $97 a month
AhrefsAI Visibility CheckerA brand nameA preview of mentions, top topics and cited pagesBrand Radar from $50 a month
SemrushAI Visibility Checker, 3 a dayA domainA visibility score, mentions and cited pages$99 a month
HubSpotAI Search Grader, one timeCompany name, location, products, industryA snapshot from ChatGPT, Perplexity and GeminiHubSpot AEO, $50 a month
Profound7-day trialA signup50 prompts on ChatGPT, Gemini and Google AI OverviewsEnterprise, after a demo

Each one answers a different question. The other checkers show how often your brand gets mentioned. Amaware's free check starts from the questions your buyers ask and shows who gets named in your place, answer by answer.

How Amaware does this

We ask ChatGPT, Gemini, and Google AI Overviews the questions your buyers ask, every day, and show who gets named. Each plan tracks three of five engines (ChatGPT, Gemini, Google AI Overviews, Google AI Mode, and Perplexity), your pick, every prompt, every day. You also see up to twelve competitors, so you know who is taking the spot you want.

Every question that leaves your business out becomes one thing to publish: a page, a video, or a reply. We rank these by how fast they get you seen, with the evidence behind each one. On paid plans, we write the articles ourselves, in your voice. Pro and Growth publish them straight to your own WordPress, Webflow, HubSpot, or Next.js site; on Starter, you publish the articles yourself.

You can also connect Claude or ChatGPT over MCP, a plug that lets your AI read your Amaware steps and do them for you. Ask your AI what to publish this week, and it pulls the steps straight from Amaware. This works whether you run a dental practice, an online store, a law firm, or a software company. All that changes is which questions your buyers ask.

FAQ

Is there a free tool that shows what ChatGPT says about my business?

Yes. Amaware's free check runs the questions your buyers ask through ChatGPT, Gemini, and Google AI Overviews and shows who gets named. Enter your email, no card required, and watch the answers come in.

What is an AI visibility checker?

An AI visibility checker asks AI engines the real questions your buyers type, then shows whether your business gets named in the answer and which websites the answer cites as its source, daily or on demand.

Can I just ask ChatGPT about my business myself for free?

Yes, but one question gives you one answer on one day. Engines change their answers week to week, and you will not see your competitors side by side or a record of what changed over time.

Does HubSpot's AI Search Grader cost anything?

No. It is a free, one-time check with no account. It gives a snapshot of how ChatGPT, Perplexity and Gemini describe you; tracking over time is HubSpot AEO, which is paid.

Are the Ahrefs and Semrush AI visibility checkers free?

Yes, both were free on 2026-09-30. Ahrefs' checker takes a brand name with no signup and shows a preview of your mentions. Semrush's takes a domain and runs three times a day without an account.

How is Amaware different from Profound's free trial?

Profound's free option is a 7-day trial on 50 prompts, and its full plan sits behind a demo call. Amaware's free check needs only an email, and its paid plans start at $97 a month with no demo required.

What do I get after the free check?

You see who ChatGPT, Gemini, and Google named instead of you, today. A 7-day free trial with a card on file adds daily tracking, a ranked list of easy steps, and articles Amaware writes for you to publish.

Show up in AI search results.

About ten minutes to set up. Today you see what AI says about you. This week you get your first recommendations.

Free for 7 days with a card on file.